2012年10月27日雅思大作文真题:广告到底能不能影响人们的消费

Today, many commercial advertisements can be seen everywhere, selling different kinds of products such as cosmetics, toys and clothes. Some people concern that the widespread of advertisements may result in the loss of individuality among people, as they tend to wear the same clothes and use the same makeup. From my perspective, I completely disagree with this viewpoint. Admittedly, people from different walks of life have various consumption views. However, most people would budget their disposable income wisely instead of wasting all in a set of clothes without serious consideration. Therefore, despite the proliferation of the commercial advertisements for the same luxury product, people would still make decisions of buying or not according to their limited income. Also, people are capable of distinguishing whether the clothes in the advertisement suit themselves or not. Being exposed in a sea of advertisements for long, people's immune systems towards advertisements have strengthened. Consequently, fewer people would be swayed by the gorgeous clothes in the advisements as they realize that most clothes on advertisements only suit for models but not for the average. Furthermore, so many different advertisements are provided for people's option that it is fairly difficult to be the same with others. Take clothes for example. There are various styles, ranging from classical to modern, childish to mature, conservative to sexy. Therefore, people still could choose their favorite style to meet their demand. To conclude, due to the multi-choice of advertisement and people's wise budget, people would not lost their individualities under the strong promotion of the same product in the advertisement.